Viva la Resistance!

Hear the full episode #293 “Viva la Resistance” here. 

• Even with persistence, grind, & drive, sometimes we still can’t seem to click to that next level. Why is that?
• In his book, Do the Work, author Steven Pressfield writes that he knows the forces holding you back: Resistance, Rational thought, & Your friends and family. 
• Resistance is hu-u-uge!
• • Resistance is taking the discount of now in lieu of a better tomorrow. (i.e. Blue Bell vs working out.)
• • Resistance is invisible so you can’t detect it when it’s all over you.
• • • Most of us live in the 8th day of the week…Someday.
• • Resistance is insidious. (subtle)
• • Resistance will take on any form. She’ll your best friend one minute and your worst enemy the next.

“Resistance has no conscience-it’ll do anything to get a deal done then double cross you. If you take resistance at its word, you deserve everything you get because resistance is always lying and full of shit. ” ~Steven Pressfield

• Resistance is impersonal and doesn’t care who you are-she’s coming for us all.
• • Resistance never sleeps and plays for keeps. 
• • Resistance is keeping you from your calling.
• Rational Thought is the 2nd force holding you back.
• • There’s nothing rational about breaking from the herd…doing what others say can’t be done & that there’s no way!
• • Sara Blakely  sure didn’t think rational when she converted a pair of pantie-hose.
• • • They laughed her out of their offices..they told her that her idea was ridiculous, but with a net worth of over $1 billion, who’s laughing now?
• • What’s rational about selling books out of your garage, calling it Amazon and now you’re the richest man in the world? 
• • Screw rational.
• • One of the only times you should use logic in sales is when preparing for what steps you need to take today to make epic shit happen.
• Your friends and family are holding you back too.Your family sees you as you are not as you could be.
• • They’re using their own rational thought & resistance to say, “That’s far enough.” “Don’t rock the boat.” “Get a steady job.”

Those are the 3 forces holding you back. Next time we’ll look at the multipliers that’ll sling-shot you forward…and being stupid is one of them.

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